Floor & Decor Expands Footprint with First Central New York Location in Syracuse
Floor & Decor, a fast-growing specialty retailer focused on hard-surface flooring solutions for both homeowners and professionals, has officially announced the grand opening of its newest warehouse-format store and design center in Syracuse, New York. Marking the company’s first entry into Central New York, the new location is situated at 300 Northern Lights Mall and represents a significant milestone in the retailer’s ongoing national expansion.
The Syracuse store is designed to provide a comprehensive, one-stop destination for flooring needs, offering an extensive selection of in-stock products. Customers will find a wide range of hard-surface flooring options, including tile, hardwood, laminate, vinyl, and natural stone. In addition to flooring, the store also carries decorative accessories, wall tiles, installation materials, and related products—all available at competitive everyday prices.
To support operations, the store has created approximately 50 new jobs in the local community, employing around 35 full-time and 15 part-time associates. The location is led by Chief Executive Merchant Brian Seginak, who brings leadership and expertise to ensure a strong customer experience from day one.
Speaking on the launch, Seginak emphasized the company’s long-standing mission and enthusiasm for entering the Syracuse market. He noted that Floor & Decor has spent more than 25 years making high-quality, trend-forward flooring accessible to a wide range of customers. The Syracuse opening reflects that commitment, extending the brand’s reach while helping local residents and professionals bring their design ideas to life.
Currently, Floor & Decor operates more than 270 warehouse-format stores and five design studios across the United States. The brand has built its reputation on offering a large in-stock assortment paired with knowledgeable service, catering to both DIY homeowners and professional contractors.
To celebrate the grand opening, the Syracuse location will host a special “7 Days of Deals” event from April 7 through April 13. This week-long celebration will feature daily promotions, live demonstrations, giveaways, and interactive experiences for customers. Each day, visitors will also have the opportunity to enter a drawing to win a $1,000 Floor & Decor gift card.
The opening festivities begin on Tuesday, April 7, with an official ribbon-cutting ceremony scheduled for 10 a.m. The event will be held in collaboration with the Cicero-Plank Road Chamber of Commerce and the Greater Liverpool Chamber of Commerce. Early visitors can enjoy complimentary breakfast offerings from a food truck operating between 7 a.m. and 11 a.m., and the first 200 customers will receive branded Floor & Decor buckets.
Throughout the week, leading industry brands will participate in themed promotional days. On Wednesday, April 8, Schluter will host live installation demonstrations at multiple times during the day. Customers can take advantage of a special offer: buy 10 of the same Schluter product and receive a 10% discount. Free tote bags will also be distributed to the first 200 shoppers.
Thursday, April 9, highlights Mapei products, with similar demonstrations and a matching promotional offer. The first 200 visitors that day will receive complimentary T-shirts. Friday, April 10, features Laticrete, continuing the pattern of demonstrations, discounts, and giveaways, including free hats for early customers.
The weekend brings a more family-oriented atmosphere. On Saturday, April 11, the store will host a “Super Saturday” event from 10 a.m. to 1 p.m., including the popular $1 Million Dice Roll activity. Attendees can also enjoy complimentary items from local businesses, such as soaps, candles, candies, chocolates, coffee, and pastries, while supplies last.
On Sunday, April 12, the focus shifts to design inspiration. Floor & Decor’s top designers will present current home design trends and offer insights into flooring styles and applications. Customers who book a design appointment can receive free samples, and a complimentary ice cream truck will be available in the afternoon.
The celebration concludes on Monday, April 13, with wedi Day. Customers can once again take advantage of installation demonstrations, promotional discounts, and giveaways, including free tumblers for the first 200 visitors.
In addition to the grand opening events, Floor & Decor is offering customers the chance to participate in a $5,000 Floor Makeover Sweepstakes. Running through June 1, 2026, the sweepstakes allows participants to enter online for an opportunity to win a complete flooring makeover, further engaging the community and showcasing the company’s product offerings.
Seginak reiterated the company’s commitment to community involvement, stating that supporting local customers and contributing to their success remains a top priority. The new Syracuse store is expected to play an important role in the area by providing both employment opportunities and access to high-quality flooring products.
The store operates with convenient hours to accommodate a variety of schedules. It is open Monday through Friday from 7 a.m. to 8 p.m., Saturday from 8 a.m. to 7 p.m., and Sunday from 10 a.m. to 6 p.m. Customers can also reach the store directly by phone for inquiries or assistance.
Founded in 2000 and headquartered in Atlanta, Georgia, Floor & Decor Holdings, Inc. has grown into a leading multi-channel retailer and commercial flooring distributor. With locations spanning 39 states, the company continues to expand its footprint while maintaining its focus on value, selection, and customer service.
The Syracuse opening marks another step forward in Floor & Decor’s growth journey, bringing its unique warehouse retail concept and design expertise to a new region and reinforcing its position as a key player in the flooring industry.
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