
Halstatt Completes Final Phase of Poinciana Plaza with New Retail Center in Naples
Halstatt, a family-owned investment firm based in Naples, Florida, has announced the completion of a new retail center at Poinciana Plaza, marking the final phase of development for the growing mixed-use destination. Located at the prominent intersection of Airport Pulling Road and Golden Gate Parkway, the project further strengthens Poinciana Plaza’s position as an important commercial and professional hub serving residents, businesses, and visitors throughout the Naples area.
The newly completed development adds approximately 10,000 square feet of retail space to the property and represents the culmination of Halstatt’s long-term vision for Poinciana Plaza. With the completion of this phase, the overall professional park now encompasses approximately 115,000 square feet, combining office, professional, retail, wellness, dining, and service-oriented uses in a highly accessible location.
The retail center has been designed to complement the existing professional park while introducing new amenities and services for the surrounding community. By creating a mix of retail, dining, health, fitness, and lifestyle businesses, Halstatt aims to establish a vibrant neighborhood destination that meets the needs of both local residents and professionals working within the area.
One of the most anticipated additions to the development is a standalone 2,500-square-foot Starbucks location featuring a drive-thru. The coffee retailer is expected to open during the summer and serves as the anchor tenant for the new retail center. According to Halstatt, securing Starbucks early in the leasing process played an important role in shaping the overall tenant mix and attracting complementary businesses to the project.
The arrival of Starbucks is expected to increase daily activity at the center while providing a convenient gathering place for customers, employees, and visitors. As one of the world’s most recognized coffee brands, the retailer is anticipated to contribute significantly to the visibility and long-term success of the development.
Tenant move-ins are currently underway, with several businesses already operating and others preparing to open in the coming months. The center has been curated to include a variety of health, wellness, fitness, beauty, and food-related concepts that align with changing consumer preferences and the evolving needs of the Naples market.
Among the first tenants to begin operations is Discover Strength, a fitness company specializing in trainer-led personal strength training sessions. The business offers efficient 30-minute workouts designed to help clients achieve fitness goals through guided instruction and evidence-based training methods. Its opening brings an additional wellness-focused offering to the growing retail center.
Several other tenants are expected to open before the end of the year. These include LVL Fitness, a Pilates studio focused on health and movement-based fitness programs, and The Retreat Aesthetics, a medical spa concept offering aesthetic and wellness services. Together, these businesses further reinforce the center’s emphasis on health, self-care, and lifestyle-focused experiences.
Fresh Monkee, a smoothie and nutrition-focused beverage retailer, is also preparing to open at the property. The addition of Fresh Monkee will expand the center’s food and beverage offerings while supporting the growing demand for healthier dining and refreshment options.
Katie Sproul, Chief Executive Officer of Halstatt, described the completion of the retail center as a significant milestone for both Poinciana Plaza and the broader Naples community. She explained that from the beginning of the planning process, the company sought to create a carefully balanced mix of uses that would complement the existing professional park while serving the needs of nearby neighborhoods.
According to Sproul, attracting Starbucks early in the leasing process helped establish the vision for the development and set expectations for the quality and character of future tenants. She noted that Naples continues to experience strong population growth and economic expansion, creating sustained demand for well-located neighborhood retail centers that provide convenience and high-quality services.
Sproul also expressed confidence that the completed retail center will become an active and valued part of the local community. As businesses continue to open and additional tenants join the property, the center is expected to attract a diverse mix of visitors throughout the day, contributing to a lively and engaging environment.
Location has been one of the project’s greatest strengths. Situated at the intersection of Airport Pulling Road and Golden Gate Parkway, the retail center benefits from visibility and accessibility at one of Naples’ busiest and most heavily traveled intersections. The location provides convenient access for both local residents and professionals working within Poinciana Plaza, making it well positioned to support consistent customer traffic.
The development was designed not only to serve the existing professional offices within the park but also to meet the needs of surrounding residential communities. The combination of dining, wellness, fitness, and service-oriented businesses creates a destination where visitors can complete multiple activities within a single visit, enhancing convenience and encouraging repeat patronage.
Despite strong leasing activity, a limited number of spaces remain available within the retail center. Halstatt reports that remaining opportunities range from approximately 1,400 to 4,300 square feet. The company is particularly interested in attracting restaurant and food-and-beverage operators that can further diversify the tenant mix and contribute to the center’s role as a community gathering place.
Potential future tenants may include concepts that incorporate outdoor dining, an increasingly popular amenity in Southwest Florida’s favorable climate. Outdoor seating options can help create a more engaging pedestrian environment while encouraging visitors to spend additional time at the property.
The completion of the retail center reflects Halstatt’s broader commitment to investing in thoughtfully planned developments that support long-term community growth and economic vitality. By combining professional office space with complementary retail and service offerings, Poinciana Plaza has evolved into a well-rounded destination capable of serving a wide range of needs.
As Naples continues to grow and attract new residents and businesses, developments such as Poinciana Plaza play an important role in providing the infrastructure, services, and amenities needed to support that growth. With its final phase now complete, the project is positioned to serve as a key neighborhood destination for years to come, offering convenience, connectivity, and a diverse range of experiences for the community it serves.
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