ECI Software Solutions, a global provider of cloud-based business management software, has announced its acquisition of Avid Ratings, a Madison, Wisconsin-based leader in customer experience solutions for the homebuilding industry. This acquisition strengthens ECI’s homebuilder-focused software suite by integrating advanced customer experience and AI-powered tools to enhance client satisfaction and optimize builder operations. Financial terms were not disclosed.
“We are thrilled to welcome Avid Ratings into the ECI family,” said Trevor Gruenewald, CEO of ECI. “Avid Ratings’ unique capabilities help homebuilders gain critical insights into the customer experience, bridging a key gap in our offerings. This acquisition aligns with our mission to leverage AI and cutting-edge technology, providing a comprehensive suite to keep our customers competitive.”
Avid Ratings specializes in capturing and analyzing feedback across the homebuyer journey. Its flagship product, AvidCX™, provides homebuilders with powerful analytics and feedback tools, while its AI-driven AvidWarranty™ platform and HomeKeep™ post-move-in home management solution add innovative technology to ECI’s offerings. With these integrations, ECI aims to enhance data sharing and automation across its existing platforms, including MarkSystems® and Lasso®.
CEO of Avid Ratings, Aaron Everson, expressed enthusiasm for the merger, stating, “This partnership with ECI opens new pathways for growth and aligns with our future vision. It’s a transformative step that will benefit our team, partners, and customers.”
Avid Ratings’ team will join ECI, with no changes to existing software and support for current clients to ensure continuity and a seamless transition.
